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Brand commitments

The four keys to a sustainable wardrobe

A responsible lingerie to keep through the years The four keys to a sustainable wardrobe

From the outset, we have been committed to offering our customers more responsible fashion. That is why we are keen to mini...
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Kind materials: sustainability is a key feature of our creations

Kind materials: sustainability is a key feature of our creations

La Nouvelle was born of the desire to create lingerie that is as comfortable and light as second skin, to celebrate the nat...
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La Nouvelle supports Marseille

Local action for our community La Nouvelle supports Marseille

La Nouvelle supports Marseille All the employees of La Nouvelle are united in their love for Marseille. That is why, i...
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La Nouvelle and the Auberge Marseillaise

Our support to the Auberge Marseillaise La Nouvelle and the Auberge Marseillaise

La Nouvelle in support of the Auberge Marseillaise   For International Women’s Day, La Nouvelle once again showed its sup...
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The “slow bra”, ultra-comfortable lingerie

Focus on our La Nouvelle lingerie The “slow bra”, ultra-comfortable lingerie

The “slow bra”, ultra-comfortable lingerie   The bra has been part of our lives since it was invented in 1889 by Herminie...
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Our Manifesto

Our missions, values and commitments Our Manifesto

La Nouvelle is a brand of lingerie, swimwear, homewear and women’s sportswear, that is both comfortable and timeless. Cre...
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The future is green…

Our commitments for more sustainable production methods The future is green…

At La Nouvelle, we care about our planet and we are passionate about helping to change the fashion of tomorrow, by committi...
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