The bag for a cool summer Greetings from Marseille from La Nouvelle x Meynial

A convergence that has produced the coolest beach bag of the season. Napping under seaside pines in the Calanques, praying to Our Lady of the Guard on match nights, stopping off at the pizza truck and having a nightcap at the Vallon...

Marianne Ratier, Artistic Director of Meynial, has designed a Toile de Jouy fabric that declares her love for Marseille, to accompany you through the summer.

With the trademark sensuality of La Nouvelle, you have the coolest summer bag!

Collaboration that seals the beautiful friendship which has united the founders of the two brands for many years.

Where you can get one?

The bag is offered free of charge to customers of La Nouvelle with all orders placed online (minimum purchase €150 inc. VAT).

It is also available from www.meynialparis.com and www.lingerielanouvelle.com for €18 inc VAT.

Each tote bag comes with a little guide to the city of Marseille, made by La Nouvelle x Meynial, for your future escapades in the city.

More about Meynial

Halfway between illustration and decorative wallpaper, Meynial invites you to dive into the poetic, playful and singular world of Marianne Ratier.

We are keen to revive the tradition of hand-drawn wallpaper, while varying the techniques used (gouache, felt-tip pen, ink, etc.). Meynial is first and foremost our creative artist’s playground, to make your homes more beautiful.

Each Meynial design tells a story, with the signature whimsy of the illustrator.

Meynial is an ethical and responsible brand that favours short supply chains. The paper is made in France. It is printed in Paris using an environmentally-friendly process without solvents, and produced to order.

The Meynial website can be found here.

Follow them on Instagram here

Photo credit Bénédicte Toussaint